AdTechnology - Full-service advertising technologies

What is a [white label] DSP?

A white label DSP refers to a comprehensive, tailored, and supported DSP technology infrastructure that businesses can acquire from providers without branding. The ready-to-use software core of a white label DSP solution simplifies deployment and necessitates only minimal customization adjustments.

Reasons why advertisers set up white-label DSP

Increasing operational control/bringing programmatic in-house

Reducing media costs

Promoting transparency

Establishing own terms of operation

It is easier to manage partners and operations in such an environment.

Using a self serve white-label DSP company doesn’t have to pay to third-party platform providers - commissions, margins, etc.

To know where the campaign is run, who sees impressions and when.

To work according to their own pricing model, traffic quality standards, reseller fees, etc.)

4 main benefits of [white label] DSP platforms

Saving

Safety

Data transmitted

Eliminate the burden of paying service fees to third-party providers and experience significant cost savings, reducing advertising expenses by 20% to 50%

Obtaining bug-free time-proved self serve technology that stands in the line with famous branded DSP platforms. You can set your own branded self serve demand-side platform and re-sell it to customers.

Unlock the opportunity to receive valuable user data seamlessly transmitted from specific SSPs (subject to existing agreements) directly to your high-level DSP.

Suitable for small company?

Catering to ad networks of all sizes, our solution is suitable for any network. We provide a range of pricing plans, including basic options as well as custom plans tailored to your specific requirements.

Can I submit my own ideas?

We encourage you to share any improvement ideas you may have with your dedicated manager. We greatly value feedback from our loyal clients, as some of our best features have been developed through such collaboration. Rest assured that we will carefully consider your suggestions for inclusion in our upcoming updates.

Can advertisers and publishers use the platform separately?

"Certainly! Our own ad server offers distinct interfaces tailored for both publishers and advertisers. You have the flexibility to utilize only the features that are relevant to your specific role. As an ad network, you can easily create accounts for your supply and demand clients, customizing their interfaces by disabling any unnecessary features.

White Label.